CR Cataunya Ransom  

Global Marketing & PR Expert

 

Top 10 Ways How-to Use Press Releases To Get FREE Publicity

Visualize having tons of orders and requests for your products, services, or cause. Imagine receiving calls for interviews for radio, television, podcasts, blogs, newspapers, and even magazines. And envision using free publicity to achieve all of this! Free publicity is the one way to get a call from the Queen herself, you know Queen “O” Oprah Winfrey! Which just a mention of products, books, causes, or services on the Oprah Winfrey Show can typically skyrocket a business into instant fame. Top television talk shows like the Oprah Winfrey Show, Good Morning America, The View, etc are often very attracted to popular local storylines first. Learn the top ten ways how-to use press releases to get free publicity and you could line your business up to receive a phone call from “O” or The View, too.

Free publicity is an alternative over traditional advertising, which advertising can be very expensive. A press release is a leading source to create free publicity for your business. In a press release an article is written and distributed about your business; and is released as a press or news release. The media is always publishing articles from press releases and interviewing people from press release articles. This will allow you to receive free publicity about your business and gain free media exposure through press releases.

Top 10 Ways How-to Use Press Releases To Get Free Publicity:

1. Write a press release and distribute it to the media as a press or news release.
2. Contact journalist to pitch stories about your press release.
3. Post your press release on popular sites like Craigslist, Digg and Del.icio.us.
4. Start a blog and post your press release on your blog.
5. Link your press release back to your main website.
6. Send your press release along with a press media kit to local media publications.
7. Sponsor a local nonprofit event and write a press release.
8. Draw attention from your press release with a contest or drawing.
9. Attend a tradeshow and write a press release about it.
10. Hold a free seminar and write a press release.

Following these top ten tips can help increase your brand awareness and attract free publicity for your business fast. The media is hungry for press releases and need press releases to makeup news headlines. Writing press releases about your products and services is an excellent opportunity to receive free publicity for your business.

Copyright CR Cataunya Ransom 2007.

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